Villa Mía
Challenge:
Villa Mia's Party Salon is a local place where people can celebrate their parties. They offer a good environment and food for users. Villa Mia's Party Salon target people who want to find a good place via the internet, because in the city some of the locations don't have any, and this is important for users, they want to know about it before asking.
The Goal:
Design a website for Villa Mia's Party Salon that allows users to easily organize and know the place, and even they can see the meals that it offers.
My role:
As a UX designer, I am leading the Villa Mia's Party Salon website design.
Research study details
Target audience
I conducted interviews and created empathy maps to understand the users I'm designing for their needs. A primary user group identified through research was four adults and one student who don’t have time to organize any family celebration.
Initial design concepts
Personas:
Wireframes
Paper Wireframe
Digital wireframe screen size variations
Sitemap
Screen flow
Lo-Fi Screen Flow
User testing results
- Users want to include special food such as vegan and vegetarian on the menu.
- Users prefer to see an image with text in the food section.
- Users want to see the menu offered in the salon and all the amenities.
Before usability studies
After usability studies
Hi-Fi Screen Flow
Final Design (Mockup)
What I learned
I learned how many options can have for this design because users can have a lot of suggestions, and almost all are useful.